Power Up Toys

PowerUp Toys uses Google Cardboard, mobile controls, propulsion and tools to enhance paper airplane experiences. We helped attract targeted social customers and optimized purchase rates & shopping experiences to increase sales.

Results

  • Purchase Rates

    +125.86%

    We signifcantly increased conversion rates for PowerUp 3.0 by optimizing and designing various customer journey experiences and by creating a more informative and frictionless shopping experience.

  • Bounce Rates

    -72.34%

    We signifcantly lowered landing page bounce rates by improving UX and optimizing critical KPIs across various friction points for all devices.

  • Pages Per Session

    +78.18%

    We helped inform and funnel users to discover products and og

  • A/B Tests

    6

    Redesigned Pages

    4

    Social Campaign

    1

Creating & optimizing Facebook ad campaigns

Informing & engaging at consideration & shopping moments

How we help PowerUpToys

  • Design

    UI / UX Design

    Art Direction

    Visual Design

    A/B Testing

  • Engineering

    Front-end Development

    Shopify Development

  • Customer Journey

    Awareness

    Engagement

    Consideration

    Purchase